Competitor comparison based on publicly available data gathered May 2026 from brand websites and Tesco. Cross = not demonstrated by available evidence. ¹Cost per 100 sheets, using best-value packs and subscription discounts. ²Independent testing confirms Naked Paper contains no bleach. ³Based on published manufacturing information. ⁴Published figures: Naked Paper bamboo loo roll 0.59 kg CO₂e/kg (raw materials to delivery, including waste – Inèdit, in line with ISO 14067) vs Cheeky Panda 1.18 kg CO₂e/kg (cradle-to-gate, from their Impact Report). No comparable figures published by Andrex or WGAC. View full evidence.
Your towels match your tiles. Your soap matches your style.
Now how about some toilet paper that matches your values.
10% off for life.
How do subscriptions work?
1. Pick your pack size and schedule. A simple setup, to keep you stocked up.
2. You're in control – skip, delay or cancel any time. We'll email you 3 days before your order so you've got plenty of time to make changes.
3. Never run out, with hassle-free deliveries. Your order rolls right up to your door, just when you need it.
Our rolls have 320 sheets so the price per sheet is less than many leading UK brands. We’re proud to show it’s possible to match or beat standard prices while making our rolls in a fossil fuel free factory and paying at least a real living wage.
Each batch of our toilet paper is tested to make sure it breaks down like standard products. It’s unbleached, free of harsh chemicals, and safe for septic systems, boats, and campervans.
If you have sensitive skin, bamboo could be a great choice. It’s soft, strong, and all of our bamboo is grown without pesticides. Our rolls are also free from bleach, harsh chemicals, and PFAs.
Yes. We never bleach or whiten our paper in any way - not even with “chlorine-free” methods such as hydrogen peroxide, like some other brands do - which is why it keeps its natural brown colour. Our loo roll has been independently tested for PFAS (“forever chemicals”), and there’s no plastic in any of our products or packaging. Everything we use meets REACH, the EU law restricting harmful chemicals in everyday products. No bleach. No harsh chemicals. No need.
Our rolls have 320 sheets so the price per sheet is less than many leading UK brands. We’re proud to show it’s possible to match or beat standard prices while making our rolls in a fossil fuel free factory and paying at least a real living wage.
If you have sensitive skin, bamboo could be a great choice. It’s soft, strong, and all of our bamboo is grown without pesticides. Our rolls are also free from bleach, harsh chemicals, and PFAs.
Our bamboo rolls are the softest, whilst our recycled rolls have a smaller climate footprint, and are slightly more affordable.
Each batch of our toilet paper is tested to make sure it breaks down like standard products. It’s unbleached, free of harsh chemicals, and safe for septic systems, boats, and campervans.
Yes. We never bleach or whiten our paper in any way - not even with “chlorine-free” methods such as hydrogen peroxide, like some other brands do - which is why it keeps its natural brown colour. Our loo roll has been independently tested for PFAS (“forever chemicals”), and there’s no plastic in any of our products or packaging. Everything we use meets REACH, the EU law restricting harmful chemicals in everyday products. No bleach. No harsh chemicals. No need.
Customer Reviews
Overall rating: 4.7 / 5 from 12499 reviews.
Great paper great price. Good delivery arrangements.
I have been using Naked paper for nearly a year now and love it. No more sore bits after using and if unfortunately have to use bleached toilet paper I’m sore again.
Paper arrives in a cardboard box and isn’t wrapped in anything and on time.
I bought the bamboo tp and recycled tissues. Absolutely love the stuff! Friends have come round, used it too and they’ve remarked on how nice it is - so I wouldn’t be surprised if you receive more orders! Please please find a way to do travel tissues - I know I’ve enquired before but I use travel tissues all the time when out with the dogs and I would buy these all the time if you could do them in a handy little pack. I won’t go back to toxic tp again that’s for sure!
We have been using this toilet paper for several years now. The family resisted as looked like recycled loo roll. I did not give up as I am a champion for using a more environmentally friendly loo roll . We also for some years lived overseas where loo roll wasn't even seen as necessary as each loo had a hose and you really get used to that ( for us from UK a bit of loo roll to dry it good ) . Having recently purchased a motorhome , I learnt that loo roll needed to be of a particular type that broke up easily in chemical toilet. I tool along our naked paper and on emptying the loo I noticed that it does exactly that ! It was all in small pieces so I can continue using Naked Paper from home into the MH . Naked paper marketing, you need to get to the Camping Shows - it works in Chemical loos too!
Soft, don’t need to use a lot of it, unbleached = does NOT irritate my skin, affordable, delivered to my door, flexible delivery where it’s easy to change date or quantity.
It’s perfect for me. Thank you!
Lovely paper and last a long time, it’s strong and not harsh at all, this is my 3rd box and I wouldn’t buy any other. A great eco product. I like to wrap the spare rolls up in paper napkins when stored in the cloakroom
Never thought I’d be leaving a 5-star review for toilet roll, but here we are. Soft, strong, eco-friendly, and my backside has apparently developed standards now. Tried normal loo roll again and it felt like a personal attack. 😂🍑🎋 10/10, would wipe again.
I'm very happy with my loo paper. It feels good to know that it's good for body, mind, people and planet without losing out on quantity or quality. It does the job with style.
We're so confident you'll love Naked Paper that we offer a money-back guarantee on any product we sell, no questions asked. Excludes any delivery charges.
