Blog
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How does toilet paper dissolve in water?
When it comes to toilet rolls, there are a few essential qualities most of us are looking for. Softness is a plus, sheet-count is important, and then there’s the all important issue of strength. At Naked Paper we get a...
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Flushing the greenwash: recycled vs. recyclable
We’re back with another examination of common tactics used in greenwashing, and this time we’re diving into a big topic for environmentally-friendly manufacturing: recycling. “Reduce, re-use, recycle” has long been a mantra among the environmentally-conscious, and many products that are...
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The toilet paper divide: Binning or flushing?
Buckle up tissue fans - today we’re off on a thrilling tour of the world. Are we going to experience marvellous cultural wonders and sample exotic cuisines? No! We’re checking out the loos. Going to the toilet is a universal...
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Why did people panic-buy toilet rolls during COVID-19?
The Covid-19 pandemic brought about unprecedented changes and challenges. Just a few years later, it’s easy to forget the unreality of those first few months, as global supply chains ground to a halt, travel ceased, and millions of people around...
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Our response to the recent Which? article
Updated: January 2025 In April 2024 the UK's Which? magazine published an article claiming that our unbleached Naked Paper (formerly Naked Sprout) bamboo toilet paper is not made from 100% bamboo. We recognise Which? plays an important role for consumers,...
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Eco friendly toilet rolls: five reasons to make the change
Toilet paper is a staple household item in about 30% of the world. If we think about the objects we use most often in our everyday lives, they’re up there with toothbrushes and phones. And sadly, those soft little rolls...