Free delivery on orders £20+                     20 million rolls sold.                     Over 12,000 reviews.                

Our 2024 Impact Report

We’re all about focus at Naked Paper. When it comes to making good toilet paper and growing sustainably, we try to keep our heads down and crack on.

That said, it’s useful every now and again to take stock. Our annual Impact Report provides a great opportunity to look at where we are, and think about where we’re going.  

These reports draw on facts and figures from the whole operation at Naked Paper, from the forest to the factory floor to our email inbox. 

Putting it together is a big task but it’s an important one because when you buy from us you’re choosing everyday products made differently; without bleach, harsh chemicals, with renewable energy powering our factory and a living wage for everyone who makes our products. 

We think you should be able to see exactly what your choice adds up to.

Our 2024 Impact Report tells the story of the last year making Naked Paper. It’s a chance for us to catch our breath, and a chance for you to see how we’re doing. 

What's in our Report?

Our customers are often curious types, we have that in common! If that sounds like you, and you’d like to hear more about how our wonderful bleach-free toilet paper is made, the full report is worth a read. 

In it, you’ll find detailed information on everything from our climate footprint to charitable donations, transport, packaging, and the people behind the paper.

If you’ve got questions, we’ve got answers…

🪄What happens when you shrink a toilet roll core by 4mm?

♻️What does a cutting edge recycling centre look like, and why does ours recover more material than most?

🏆What’s changed since we first became a B Corp, and how does our new score compare?

📦How many rolls did we arrange to be donated to food banks and charity last year?

And the big one, why did we drop “Sprout” from our name?

If you've got an eye for detail...

There's plenty of information in the report. We wrote it with our wonderful, curious customers in mind. It’s designed to provide the details we’d want to know if we were trying to decide which is the best eco toilet paper to buy. 

We don’t expect everyone will read it from cover to cover, but who knows? Maybe you’re the kind of person who’s as interested in the details as we are. 

👉 You can read the Naked Paper 2024 Impact Report here

And if you want to skip the small print and roll right to the bleach-free toilet paper, kitchen rolls, and tissues instead, step right this way…

 

Shop now

 

Recent blog posts

  • Our 2024 Impact Report

    Our 2024 Impact Report

    We’re all about focus at Naked Paper. When it comes to making good toilet paper and growing sustainably, we try to keep our heads down and crack on. That said, it’s useful every now and again to take stock. Our annual...

  • Our footprint stage three: transport and waste management

    Our footprint stage three: transport and waste management

    This is the third part of our series breaking down the full, cradle-to-grave, emissions of making Naked Paper*.  In part one we covered the CO2e involved in the production and transportation of our raw materials, and in part two we...

  • Our footprint stage two: manufacturing

    Our footprint stage two: manufacturing

    From root to roll, we're diving into the detail of our climate footprint* to show how we make toilet paper (and kitchen rolls, and tissues) with a much lower climate footprint than the standard. Last time we covered our raw...